The 2012 Outside Travel Awards

Published in Outside Magazine | By Stephanie Pearson & Kate Siber

B&R’s new Cervélo Pro Travel The Tour Biking trip was chosen by Outside Magazine as their Best New Bike Trip for 2012!

“Leave it to Butterfield and Robinson and bike manufacturer Cervélo to raise the bar for outfitted trips tied to races. This year they’re offering the Tour de France, among other custom tours. The difference? You’ll be on Cervélo R3 team bikes—and get to test a Cervélo S5, the cycling equivalent of a Ferrari—and cover the exact same routes as the pros do mere hours before the peloton screams by. You’ll ride in a paceline and have support from a team car and a soigneur for water refills and pre- and post-ride massages. And you’ll schmooze with pros along the way. It’s the closest most of us will ever get to the front line of race culture. After rides like the famed Col d’Aubisque on the Tour de France trip (July 14–20; $4,995), cyclists sack out in grand historic hotels, gorge on butter-heavy meals, and top it all off with a snifter of cognac.”

View the full article at Outside Magazine